It’s not too bold to say, but No Country Fashion has come a long way since its beginnings in Bosnia and Herzegovina in 2021, when it was launched as a way for people in transport companies to take skills their sewing improved.
Graduates from creating reusable masks, providing protection against COVID-19, to designing unique items of clothing, and accessories. Viewing corners became cultural theaters, and, at the end of the year, the No Country Fashion show was held at City Hall, to mark International Migrants Day.
The beneficiaries of the project are immigrants and members of the community and the wider community, such as: local cultural brands and designers, artists, artisans, the private sector, media, and volunteers.
This year, the initiative makes it to one of the most famous fashion events of the year, New York Fashion Week, for a special event involving No Country Fashion, the International Fashion Academy, and children school from Ohio’s Kent State University.
No Country Fashion Collection is a product of the creative collaboration of immigrants and the Bosnian fashion industry, under the creative direction of Aleksandra Lovrić, a famous national designer.
The three clothes presented at the event, were designed to show the journey of immigrants, from the first way of life of the nomad; from resilience and the ability to rebuild and adapt; and inclusion, through social and cultural integration in their destinations.
“We are very happy that the No Nation Fashion brand made it all the way to New York – a city that is famous for art, fashion and cultural diversity,” said Laura Lungarotti, IOM Chief of Mission in Bosnia and Herzegovina. “This reminds us that migration and the inclusion of diversity can create beauty and opportunities for all.”
The mission of No Country Fashion is to build a brand and a social enterprise that promotes the inclusion of immigrants in host communities, and actively participates in making societies more resilient, inclusive, and sustainable
Following its New York success, the initiative will continue to support immigrants in Bosnia and Herzegovina, with indigenous people from different parts of the world sharing their knowledge, skills and culture to create wearable works of art.
