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The Falcons, D’Tigress: Trophies, triumphs, and sportswashing, By Oluwaseun Tella

Dr Oluwaseun Tella writes about Mandela as the ultimate soft power individual.

What appears to be unfolding here is sportswashing – part of the administration’s broader campaign of reputation laundering. Sportswashing refers to the strategic use of sporting activities or events to divert focus from unethical behaviour, damaging news, or unfavourable public opinion. It involves a calculated effort by an organisation, government, or other entity to leverage […]

The post The Falcons, D’Tigress: Trophies, triumphs, and sportswashing, By Oluwaseun Tella appeared first on Premium Times Nigeria.

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